Retail companies face unique challenges in today’s technology-driven world. Never before have customers had so many options for developing relationships with you, which is great for business, but also potentially riddled with gaps in the ideal omni-channel experience. Customers want a seamless experience between your online environments and your brick-and-mortar stores. So, you face the difficult task of delivering the clean, streamlined ease of shopping online (in both web and physical stores), while also providing the human element of knowledgeable, kind interactions with in-store associates across locations.
Benefits for the Retail Industry
Increase customer satisfaction scores. Using CallidusCloud CX Feedback, you can collect and act on survey responses to show customers that you’re listening to their input and actively working to improve their buying experience, whether online or in-store. These simple, but powerful interactions can drive significantly higher CSAT scores and earn customer commitment.
Improve customer retention rates. The strength of your products and competitive pricing are no longer enough to keep customers coming back. With CallidusCloud CX, you can embed feedback, performance, and engagement functionality into your existing processes to prioritize the customer experience and decrease churn.
Develop awesome associates. Your in-store people are the face and voice of the company. CallidusCloud CX Feedback and Employee Training enable you to recognize positive actions, correct shortcomings, and provide ongoing learning, so that they perform better and are more satisfied and engaged in their work. Employee engagement has a direct effect on customer satisfaction, so groom your teams to wow shoppers by going above and beyond customer expectations.
Stay ahead of market needs. Your customers hold the insights to beating your competition in terms of product quality, pricing, and value. Asking for feedback during product concepting and development enables you to sell the goods that your market wants and needs. With CallidusCloud CX Feedback, you can harvest those insights to improve your offerings and stay ahead based on real-world input.
Retain and engage employees. It’s well known that hiring new employees costs the company much more than maintaining your current team. CallidusCloud CX Feedback and Employee Training allow you to keep a keen eye on employee satisfaction levels and ensure that they’re educated on the latest products and procedures.